#121 - What is a B Corp?

October 01, 2020

#121 - What is a B Corp?
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✏️ 🌍 🎬 📈 Patagonia. Ben & Jerry’s. Allbirds. TOMS. All of these brands share one thing in common: they are some of our favorite brands that have thoroughly committed to using their business as a force for good. In...


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Patagonia. Ben & Jerry’s. Allbirds. TOMS. All of these brands share one thing in common: they are some of our favorite brands that have thoroughly committed to using their business as a force for good. In other words, each of these companies are Certified B Corporations: the gold standard in better business.

But what is a B Corporation really? Whether you're a curious consumer or wondering whether your business should look into getting certified and how the process works, this episode aims to provide a deeper understanding of Certified B Corporations.

In this episode, we discuss:

  • B Corps and Conflated Terms
    • Benefit Corporations
    • CSR initiatives
    • Mission-driven companies
  • What is a B Corp?
  • Why Certify?
  • B Impact Assessment

Full Blog Post & Episode Bonuses:

https://growensemble.com/what-is-a-b-corp/

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